Your brand, connected where customers shop and stream

Get your products in front of millions of potential customers. Reach the right audience & boost your brand visibility with Amazon Ads.

Why Advertise on Amazon?

Amazon.com dominates online shopping, and its advertising platform is critical for accessing millions of online shoppers. However, like Google Ads, there are several nuances and tricks to advertising with Amazon.

Every day, we manage large customer ad campaigns on Amazon, helping our customers reach their audience, grow their brand, and increase sales.

  • Over 310 million users worldwide.
  • Access to multiple Amazon platforms and thousands of third-party websites.
  • Advertise on the world’s largest and most recognized online retailer.
  • Increase brand awareness and recognition.
  • Develop in-depth knowledge of emerging trends and customer preferences.
  • Leverage microscopic data to target specific audiences.
  • Increase marketing ROI, grow revenue, and improve customer retention.
  • Proactively manage advertising budgets and reduce advertising costs

Flexible Ad Formats

As an Amazon PPC agency, we optimize your Amazon ad network presence. We strategically deploy flexible Amazon DSP ads across Amazon sites and beyond, ensuring your campaigns reach the right audience for fantastic results

Sponsored Products

Amazon Sponsored Products are quick-to-launch PPC ads appearing on product pages. We’ll target your ideal audience with specific product listings to drive shoppers directly to your product page or Amazon Store.

Sponsored Brands

Amazon Sponsored Brands appear in search, showcasing up to three products with your logo and headline. We measure performance and gain insights using Amazon’s sales metrics and dashboard.

Sponsored Display

Amazon Sponsored Display ads offer a PPC model for all advertisers, even those not selling on Amazon. These ads appear across various Amazon pages and emails. We’ll customize your ad’s visuals to ensure they stand out.

We can help you customize your ad’s image, logo, and headline, so they stand apart from the crowd.  

Video Ads

Amazon Video Ads offers solutions for all advertisers, appearing across the Amazon network. Options include affordable online video ads on various devices and streaming TV ads on popular platforms like Thursday Night Football and Twitch.

Sponsored Stores

Amazon Sponsored Stores let Amazon sellers promote their product portfolio across multiple store pages. It’s a great way to build your brand and track traffic to each page.

Benefits of Using Amazon Ads

Precise Targeting: Reach customers based on shopping habits, preferences, and demographics (keywords, products, audiences). Improves conversion and ROI.

Increased Visibility: Get your products seen at the top of search results and on product pages in a crowded marketplace. Boosts clicks and sales.

Immediate Impact & Adjustments: See campaign results quickly and make fast changes as needed.

Data-Driven Insights: Access detailed performance data (impressions, clicks, conversions) to understand what’s working and optimize campaigns for better results.

Conclusion:

Using Amazon Ads can really help  businesses get seen and sell more on Amazon. If you understand the different kinds of ads and target the right people, you can make your advertising work best. It’s also important to track how your ads are doing so you can keep making them better.

To keep doing well with online sales, businesses need to stay up-to-date and change their ad plans as things change. By learning what works and avoiding mistakes, Australian sellers can really make Amazon Ads boost their business.

Basically, putting in the effort to learn and improve your Amazon Ads can lead to much better brand recognition and a lot more sales

Reach Your Target Audience

Amazon – like Google – relies upon its own organic search engine. We thoroughly understand this keyword-driven advertising platform. We analyze multiple analytics and data so we can target your audience and potential customers with extreme accuracy.

Advertising on the platform will increase your sales. That increase in sales, alongside positive customer feedback, helps ensure your products are more likely to appear in search-based queries on Amazon.com by other potential customers.

Measure Your Success

We analyze multiple Amazon advertising metrics and key performance indicators (KPIs). We review analytics and granular data on cost per click (CPC), the average cost of sales (ACoS), the number of clicks generated, win/closing rate, the amount spent by ad and by the campaign, ad, page, and product impressions, click-through rate (CTR) and conversion rates.

  • Average Cost of Sales (ACoS)
  • Number of Clicks
  • Win Rate
  • Amount Spent by Ad and Campaign
  • Ad, Page, and Product Impressions
  • Click-Through Rate (CTR)
  • Conversion Rates

Customize Your Budget

Amazon ads allow us to enact multiple cost controls. As an Amazon PPC agency, we can help you determine how much to bid on a given keyword. We can then track your ad spend and the sales generated by those ads. We can also provide data on how many leads and sales are generated for each dollar spent on your Amazon ad campaign.

Advertise globally

Interested in advertising internationally? You can get your brand in front of Amazon customers around the world by advertising in all your eligible countries

Amazon Ads FAQ

Welcome to Amazon Ads. To help you get started, we’ve answered some of the most frequently asked questions from newcomers.

Our post-construction services gives you peace of mind knowing that we are still here for you even after.

Book a Discovery Call Today

Let’s explore how we can help you achieve your goals.