SEO: Search Engine Optimization SEO helps your website rank higher on Google and Bing. It focuses on: ✔ Keywords ✔ Backlinks ✔ On-page optimization ✔ Technical SEO Goal: Get traffic from traditional search results.
AEO: Answer Engine Optimization AEO helps your content appear in AI-powered answers. Platforms like ChatGPT, Google AI Overviews, and voice assistants. Focus areas: ✔ Direct, concise answers ✔ Schema markup ✔ Featured snippet style content Goal: Get picked as the “best answer.”
GEO: Generative Engine Optimization GEO ensures your brand shows up in AI-generated search results. Platforms ChatGPT Search, Perplexity, and Gemini. Focus areas: ✔ Entity building ✔ High-authority sources ✔ Clean data structure Goal: Train AI models to trust & cite your content.
AIO: AI Overviews Optimization AIO prepares your content for Google’s AI Overviews. Focus areas: ✔ Direct, answer-focused writing ✔ Strong entities and context ✔ Structured data and clean formatting ✔ High-trust, expert-backed information Goal: Boost visibility in Google’s AI Overviews.
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